Competitive Pricing Intelligence

Weekly AI-powered competitive pricing monitoring and strategy alerts.

Monitor competitor pricing moves weekly and get Slack alerts when they make significant changes. Schedule Trigger (weekly, Wednesday 08:00 UTC) or manual Webhook. Apollo.io enriches competitor firmographic data. Researcher (Sonnet 4.6 + web_search) researches each competitor's pricing page, plan changes, discount campaigns, and market positioning via SplitInBatches per-competitor loop. Analyst (Opus 4.6) receives ONE aggregate call — cross-competitor pricing strategy analysis with 6-signal taxonomy (price_increase, price_decrease, new_tier, discount_campaign, freemium_launch, enterprise_shift), confidence ratings (HIGH/MEDIUM/LOW), change significance scoring (1-10), and per-competitor strategic recommendations (RESPOND/MONITOR/IGNORE). Formatter generates Notion weekly pricing intelligence report + Slack alerts for significant changes.

triggerWeekly01Config LoaderApollo + List02Researcherper competitorloop03Analyst6 Signals04FormatterReport + AlertsNotionWeekly ReportSlackSig. Alerts

Four Agents. Six Signals. Weekly Competitive Pricing Intelligence.

Config Loader

Step 1Config Loader

Schedule + Code

Schedule Trigger fires weekly (Wednesday 08:00 UTC) or manual Webhook for on-demand runs. Config Loader reads COMPETITOR_LIST (JSON array of competitor objects), fetches Apollo.io firmographic data per competitor (employee count, industry, funding stage, estimated revenue). Non-blocking enrichment.

Researcher

Step 2Researcher

Tier 2 Classification + web_search

Sonnet 4.6 with web_search researches each competitor individually via SplitInBatches loop. Investigates pricing pages, plan changes, discount campaigns, freemium offerings, and enterprise positioning shifts. Classifies each finding into 6-signal taxonomy with confidence and significance scoring.

Analyst

Step 3Analyst

Tier 1 Reasoning

Opus 4.6 receives ONE aggregate call with all per-competitor research profiles. Performs cross-competitor pricing strategy analysis: market-wide trends, coordinated moves, pricing position assessment. Generates per-competitor recommendations (RESPOND/MONITOR/IGNORE) and top-3 priority actions.

Formatter

Step 4Formatter

Tier 2 Classification

Sonnet 4.6 generates a Notion weekly pricing intelligence report (executive summary, per-competitor sections, cross-competitor patterns, recommended actions) and conditional Slack alerts for competitors with change significance at or above threshold.

What It Does NOT Do

×

Does not detect buying signals from news — that is what Buying Signal Detector does

×

Does not monitor internal expansion revenue — that is what Expansion Revenue Detector does

×

Does not diagnose stalled deals — that is what Deal Stall Diagnoser does

×

Does not modify your pricing or product catalog — read-only competitive intelligence with Notion and Slack output

×

Does not track competitor product features or roadmaps — focused on pricing signals only

×

Does not provide real-time alerts — weekly scheduled analysis (or on-demand via Webhook)

The Complete Customer Success Bundle

7 files — workflow JSON, 3 system prompts, TDD, and complete documentation.

competitive_pricing_intelligence_v1.0.0.jsonThe 29-node n8n workflow
README.md10-minute setup guide with Apollo.io, Notion, Slack, and Anthropic configuration
docs/TDD.mdTechnical Design Document with 6-signal pricing taxonomy and DUAL-MODEL pattern
system_prompts/researcher_system_prompt.mdResearcher prompt (per-competitor pricing research, web_search CoT, 6-signal classification)
system_prompts/analyst_system_prompt.mdAnalyst prompt (cross-competitor strategy analysis, RESPOND/MONITOR/IGNORE recommendations)
system_prompts/formatter_system_prompt.mdFormatter prompt (Notion weekly report blocks, conditional Slack Block Kit alerts)
CHANGELOG.mdVersion history

Tested. Measured. Documented.

Every metric is ITP-measured. The Competitive Pricing Intelligence monitors competitor pricing moves weekly — researching each competitor individually with web_search, then synthesizing cross-competitor strategy with Opus 4.6 at $0.83/run for 20 competitors.

Agent Architecture

Config Loader (code-only) → Researcher (Sonnet 4.6 + web_search) → Analyst (Opus 4.6) → Formatter (Sonnet 4.6)

Required Credentials

Apollo.io (httpHeaderAuth), Anthropic API (anthropicApi), Notion (httpHeaderAuth), Slack (httpHeaderAuth)

Bundle Contents

7

Cost per Run

$0.83/run (20 competitors)

n8n Compatibility

2.7.5

Competitive Pricing Intelligence v1.0.0 — Technical Reference━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━Architecture: 29 n8n nodes, 4 agents (Config Loader → Researcher → Analyst → Formatter)Trigger:      Schedule (weekly, Wednesday 08:00 UTC) or manual WebhookInput:        Competitor list (JSON) + Apollo.io firmographic enrichmentIntelligence: Sonnet 4.6 (per-competitor research + formatting), Opus 4.6 (aggregate strategy)Output:       Notion (weekly pricing intelligence report) + Slack (significant change alerts)Cost:         $0.83/run for 20 competitors (ITP-measured)ITP:          20 records, 14/14 milestones PASSBQS:          12/12 PASSTool A:       Apollo.io (input — competitor firmographics via httpHeaderAuth API)Tool B:       Notion (output — weekly report via httpHeaderAuth API)Tool C:       Slack (output — conditional significant change alerts via httpHeaderAuth API)Intelligence: 6-signal pricing taxonomy + DUAL-MODEL PER_RECORD+AGGREGATE patternCost Value:   0.83

What You'll Need

⚠ Data Source Dependency

Uses Anthropic web_search tool per competitor for pricing page research. Research quality depends on competitor website accessibility and Anthropic web_search coverage.

Platform

n8n 2.7.5+

Est. Monthly API Cost

$3.60/month (weekly runs, 20 competitors) + Apollo/Notion/Slack included tiers

Credentials Required

  • Anthropic API
  • Apollo.io (httpHeaderAuth)
  • Notion (httpHeaderAuth, Bearer prefix)
  • Slack (httpHeaderAuth, Bearer prefix, chat:write scope)

Services

  • Apollo.io account (API key for competitor firmographic enrichment)
  • Notion workspace (integration token with Bearer prefix)
  • Slack workspace (Bot Token with chat:write scope)
  • Anthropic API key

Setup Track

Quick Start

~15 min

All credentials live, n8n running

Full Setup

1–2 hrs

Needs API config + tables

From Scratch

2–4 hrs

No n8n, no credentials

Competitive Pricing Intelligence v1.0.0

$199

one-time purchase

What you get:

  • Production-ready 29-node n8n workflow — import and deploy
  • Weekly Schedule Trigger (Wednesday 08:00 UTC) or manual Webhook for on-demand analysis
  • Apollo.io firmographic enrichment per competitor (employee count, industry, funding, revenue)
  • Per-competitor web research via Sonnet 4.6 + web_search (pricing pages, announcements, campaigns)
  • 6-signal pricing taxonomy: price_increase, price_decrease, new_tier, discount_campaign, freemium_launch, enterprise_shift
  • Cross-competitor strategy analysis via Opus 4.6 (market-wide trends, coordinated moves, pricing position)
  • Per-competitor recommendations: RESPOND, MONITOR, or IGNORE with rationale
  • Notion weekly pricing intelligence report with executive summary and per-competitor sections
  • Conditional Slack alerts for significant pricing changes (configurable threshold)
  • Configurable: competitor list (JSON), significance threshold, job posting signal toggle, Notion database, Slack channel
  • DUAL-MODEL architecture: Sonnet 4.6 per-competitor research + formatting, Opus 4.6 aggregate strategy
  • ITP 20 records, 14/14 milestones, $0.83/run measured (20 competitors)
  • All sales final after download

Frequently Asked Questions

How does it differ from Buying Signal Detector?+

Complementary products monitoring different competitive intelligence dimensions. BSD detects buying signals from news — funding rounds, leadership changes, and growth indicators that suggest accounts are entering a buying cycle. CPI monitors competitor pricing — what your competitors are doing with their pricing pages, plans, and positioning. BSD feeds your SDR team with outbound timing signals; CPI feeds your pricing/strategy team with competitive positioning intelligence.

What are the six pricing signal types?+

price_increase — competitor raised prices on plans or tiers. price_decrease — competitor lowered prices. new_tier — competitor launched a new pricing tier or plan. discount_campaign — competitor running a time-limited promotional discount. freemium_launch — competitor introduced a free tier where none existed. enterprise_shift — competitor shifting focus to enterprise with custom pricing or "Contact Sales" replacing listed prices.

How does the significance threshold work?+

Each pricing signal gets a change_significance score from 1 to 10. The SIGNIFICANCE_THRESHOLD (default 7) controls which changes trigger Slack alerts. A score of 7+ means the pricing change warrants immediate attention — a 20% price increase, a new free tier, or a major enterprise shift. Scores below 7 are documented in the Notion report but do not generate Slack notifications. Adjust the threshold to match your team's alert tolerance.

Why does the Analyst use Opus instead of Sonnet?+

The Analyst receives all competitor research profiles in a single aggregate call and must perform cross-competitor pattern recognition — identifying market-wide trends, detecting coordinated moves, assessing pricing position shifts, and generating strategic recommendations. This requires the reasoning depth of Opus 4.6. The Researcher uses Sonnet 4.6 because per-competitor research is a classification task (signal taxonomy + confidence), not a strategy task.

How many competitors can it monitor?+

No hard limit. Cost scales linearly with competitor count: 5 competitors ~$0.30/run, 10 competitors ~$0.50/run, 20 competitors ~$0.83/run. The SplitInBatches loop processes one competitor at a time with static data accumulation. At weekly cadence with 20 competitors, annual LLM cost is approximately $43.

What does INCLUDE_JOB_POSTING_SIGNALS do?+

When set to true (default), the Researcher also searches for job postings that indicate segment shifts — enterprise sales hires suggest an enterprise_shift signal, pricing analyst roles suggest pricing strategy changes. Set to false if you want to limit research to direct pricing evidence only, which slightly reduces per-competitor research time.

What happens when no competitors have significant changes?+

The Notion weekly report is still generated with a "no significant changes" executive summary and per-competitor sections showing stable pricing. Slack alerts are skipped entirely — no empty or "nothing to report" messages. The workflow returns a clean success response with zero significant changes counted.

Does it use web scraping?+

Yes. The Researcher uses Anthropic web_search tool to investigate each competitor's pricing page, announcements, and campaigns. Research quality depends on competitor website accessibility and Anthropic web_search coverage. Competitors with JavaScript-heavy pricing pages or paywalled content may produce lower-confidence signals.

Is there a refund policy?+

All sales are final after download. Review the Blueprint Dependency Matrix and prerequisites before purchase. Questions? Contact support@forgeworkflows.com before buying. Full terms at forgeworkflows.com/legal.

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